Learning Library: Marketing

Workshop

Impact
Marketing

In this 50-minute workshop led by Dr. Jennifer Kuklenski of 3P Insights, you will learn how to segment ecologically and socially conscious consumers and develop effective target markets. You will be given tools and techniques to effectively communicate value with sustainability minded stakeholders.

Video Tutorial

Intro To Email Marketing

In this 4-part video tutorial spanning 1 hour, 15 minutes, Dr. Jennifer Kuklenski of 3P Insights will show you everything you need to get started with an effective and impactful email marketing campaign. Learn how to build your email list, choose the right ESP, set and measure your email marketing goals & follow mandatory legal requirements.

Webinar

Using Social Media for Impact

In this 45-minute webinar presented by Dr. Jennifer Kuklenski of 3P Insights, you will learn about the major social media platforms and how to use them properly to build a following, create a sense of community around your brand, increase awareness about your products and services, and drive sales.

Video Tutorial

Instagram
101

Instagram is one of the most popular social media platforms for businesses and nonprofits. Starting a professional account on Instagram can be challenging though. This 1.5 hour video tutorial presented by Dr. Jennifer Kuklenski of 3P Insights will guide you through some of the Instagram basics.

Social Sales
Workshop

Social Sales
Made Simple

In this 1 hour 25 minutes workshop, Social Media Coach & Content Strategist Nina Stoller-Lindsey breaks down how social media sales work and what you need to get more of them without the stress. You’ll learn how to save energy while using your voice for good.